July 11, 2024 at Noon CST

July 11, 2024

Discover the Power of Better Answers: Elevate Sales with Answer Intelligence (AQ)™

July 11, 2024 at Noon CST

Join us for a Business as “Un”usual Livestream hosted by Kathy Steele and Tom Lauttorette. This session will feature Dr. Brian Glibkowski, the author of “Answer Intelligence: Raise Your AQ™.”

BAU - Brian Glibkowski, PhD, Tom Latourette - July 11, 2024

Brian Glibkowski, PhD

Author of Answer Intelligence:
Raise Your AQ™

Tom Latourette

Managing Partner
M3 Learning

Kathy Steele

Chief Executive
Officer

Red Caffeine

What to Expect:

Discover how Answer Intelligence (AQ™) can revolutionize your business communication. Dr. Glibkowski’s pioneering research demonstrates that while asking the right questions is crucial, providing the right answers is what truly makes a difference. This session, rooted in extensive academic research and practical applications, will show you how AQ™ can help you explain, predict, emotionally connect, and achieve results in a complex world.

Experience firsthand how AQ™, with its six types of answers—story, metaphor, theory, concept, procedure, and action—can elevate your communication. Learn about the five High AQ™ practices that distinguish expert communicators and see real-world scenarios and tools that can be applied directly to your business.

Don’t miss this opportunity to refine your communication skills and achieve better results in your sales interactions.

Session Takeaways
  • Learn how Answer Intelligence (AQ™) can enhance your sales performance by effectively addressing complex questions with precision and confidence
  • Gain insights into the six types of answers and how to utilize them to influence and persuade others
  • Understand how AQ™ can help you provide emotionally resonant answers that build stronger relationships and foster trust with prospects and clients
  • Watch a live demonstration of how AQ™ tools and frameworks can be used in business

To learn more about Answer Intelligence visit www.raiseyourAQ™.com

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Meet the Guest Speaker & Host

Guest

Brian Glibkowski, PhD
Author of Answer Intelligence:
Raise Your AQ™

Dr. Brian Glibkowski is an author, researcher, and futurist passionate about the role of questions and answers in business and society. His journey started with…

Dr. Brian Glibkowski is an author, researcher, and futurist passionate about the role of questions and answers in business and society. His journey started with his research on questions. He authored an article on questions that the Association of Human Resource Development has recognized as one of ten articles that will shape the 21st century. During his research on questions, one simple observation stopped him in his tracks. We know a lot about questions. We know very little about answers. In grade school, we teach children about questions, not answers. Our children learn about the six wh-questions (why, what, when, where, who, how) and they learn about open and closed questions. There is no typology of answers we teach our children. Journalists, physicians, sales reps, executive coaches, and almost all professionals have been trained in questions, not answers. Business books with ‘question’ in the title outnumber books with ‘answer’ in the title 3 to 1. His new book is Answer Intelligence: Raise Your AQ™. The book introduces a new science of answers that is nominated for a 2022 Prose award for professional and scholarly excellence. The book rights have been purchased for translation into multiple languages. The AQ™ framework has been adopted by universities, including the Imperial College of London Business School (global top 20). Certified AQ™ Partners from the USA, UK, UAE, Australia, India, and elsewhere use AQ™ with forward thinking organizations around the world.
Read Brian's Bio

Guest

Tom Latourette
Managing Partner
M3 Learning

Meet Tom Latourette, a seasoned veteran in the realm of sales and marketing and your guide to mastering the sales process. With a distinguished career…

Meet Tom Latourette, a seasoned veteran in the realm of sales and marketing and your guide to mastering the sales process. With a distinguished career that began as the VP of Sales and Marketing at SBR, Inc., Tom has dedicated over two decades to refining the art and science of sales, embodying the principles of M3 Learning since the year 2000. His journey through the ranks has given him a profound understanding of the sales landscape and a keen insight into the nuanced challenges faced by those within it. Tom's philosophy has transformed the productivity levels of both sales managers and sales professionals alike. His approach is deeply rooted in real-world experience, offering a perspective that is both unique and immensely valuable to anyone looking to enhance their sales strategy. Beyond his professional accolades, Tom's personal commitment to the growth and success of his teams is evident. He has lived the very teachings of Skip Miller, applying the foundational tenets of M3 Learning to achieve remarkable success across various companies. Tom's leadership is characterized by a genuine desire to instill a culture of ownership and excellence in sales teams, driven by the belief that such a transformation is not only possible but essential for sustained success.
Read Tom's Bio

Host

Kathy Steele
Chief Executive
Officer

Red Caffeine

Kathy Steele is the dynamic CEO of Red Caffeine, a growth consultancy that thrives on building strategic marketing, branding, and technology solutions to fuel client…

Kathy Steele is the dynamic CEO of Red Caffeine, a growth consultancy that thrives on building strategic marketing, branding, and technology solutions to fuel client growth. With over two decades of entrepreneurial expertise, Kathy has honed her ability to drive company strategy through culturally-aligned leadership and robust client collaboration. Under Kathy’s stewardship, Red Caffeine has been recognized repeatedly for its standout workplace culture and innovative growth strategies. Her dedication to fostering a collaborative environment is reflected in the firm’s commitment to values-driven work, which has resulted in numerous industry accolades and a robust client portfolio. An impassioned speaker, Kathy frequently shares her insights on business strategy, leadership, and corporate culture at major industry events. She is deeply committed to community service and actively contributes to economic development initiatives. Kathy’s leadership extends into her roles in various advisory boards and business councils, where she advocates for policies that enhance business and community well-being. Kathy’s expertise is frequently sought for her thought leadership in integrating marketing, technology, and operational strategies to achieve business goals. Her approach not only drives organizational growth but also ensures sustainability through innovative practices and a focus on building long-term client relationships. Through Red Caffeine, Kathy continues to inspire and lead a team dedicated to delivering measurable results and transformative impacts for their clients, positioning the consultancy at the forefront of industry innovation and thought leadership.
Read Kathy's Bio

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