What do you call a nurse who is gritty, decisive, and dedicated to making an impact in people’s lives?

A hero? More like a badass.

We recently helped Oak Point University create the Calling All Badass Nurses contest to celebrate the men and women who are at their best when others are at their worst.

The multichannel campaign included billboards, transit ads, radio spots, social media, email, and a dedicated landing page to accept nominations.

The contest invites anyone to nominate a registered nurse (or yourself if you’re a badass nurse) by submitting a story that highlights the impact nurses make every day.

Submissions are due at www.badassnurses.org by June 10. Two grand prize winners will earn a badass vacation package and 18 finalists will each receive a $500 gift card.

Amy Anderson

VP of Client Services

Meet The Author

I lead the Red Caffeine mission to deliver exceptional client experiences, but I don’t just talk the talk, I walk the walk. In addition to running the Account Management department I also manage my own clients. I am a results-driven, creative problem solver and I LOVE what I do. From developing lead generation campaigns to re-architecturing your brand, I put my marketing experience and passion for impact to use every day. I know you are busy, so it’s my job to be a proactive, focused leader to help achieve your business goals. I may run a tight ship but there is always room for fun--I believe we can (and should be) the best part of your day.

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