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Oak Point University ‘Calling All Badass Nurses’ Contest

What do you call a nurse who is gritty, decisive, and dedicated to making an impact in people’s lives? A hero? More like a badass. We recently helped Oak Point University create the Calling All Badass Nurses contest to celebrate the men and women who are at their best when others are at their worst.

By |2025-02-04T15:03:08+00:00May 31, 2022|RedTalks-Blog|0 Comments

100-Year-Old University Gets Complete Brand Makeover

Oak Point University offers bachelor's, master's, and doctoral programs for today's nursing and radiography students. With an average student age of 29, Oak Point helps its students achieve their fullest potential by redefining what healthcare education looks like in the 21st Century with more relevant degree specializations, flexible learning models and advanced technology and tools.

By |2025-02-04T15:07:06+00:00April 29, 2022|RedTalks-Blog|0 Comments

Customer Experience Goes Digital for this Client

Bales Metal Surface Solutions, a leading provider of metal coatings and finishes, worked with us to launch the next generation of its website. It features new digital tools designed to help improve their customer's and prospect's buying experience.

By |2025-09-03T21:02:48+00:00July 30, 2021|RedTalks-Blog|0 Comments

Can You Set Your Pricing Based on the Value You Bring to Customers?

What are your products and services worth to customers? How do you compare to their next best option? Can you prove it? If you're unable to answer these questions, you are not alone. Surprisingly, very few businesses can articulate and substantiate their value.

By |2024-05-16T19:06:05+00:00June 30, 2021|RedTalks-Blog|0 Comments

Going Above and “Beyond Business Friendly” to Bring New Businesses to Elk Grove Village

We are just a few months into the campaign, but Elk Grove Village has already experienced significant results. Within the first month, the click-through rate (CTR) on their paid media ads soared to 3.8%, nearly twice the industry average.

By |2025-08-04T19:53:22+00:00June 30, 2021|RedTalks-Blog|0 Comments

Turning Uncertainty Into Off-The-Charts Customer Satisfaction

A net promoter score measures customer experience and helps predict business growth. It can be a challenging obstacle to overcome. The consultancy who created it, Bain & Company, sets the bar even higher for B2B companies—anything less than 60 percent is considered a red flag. That's why it was pretty big news for Bales, a metal surface solution company, to learn that their NPS has gone up four points from 2019 to 77 percent and maintained the high level throughout the pandemic. The average NPS score in manufacturing is a meager 53 percent—but why does all of that matter at all? Because companies with a high NPS score tend to grow four to eight percentage points above their market's annual growth.

By |2024-05-17T11:19:28+00:00February 26, 2021|RedTalks-Blog|0 Comments

Capitalizing On Positive News – Promoting Capabilities During COVID-19

Red Caffeine had earned Crafts Technology seven placements with target audience publications with two interviews that turned into mini-feature articles. Before the press release, Craft had not engaged with the media; now, they have seven new contacts to work with plus a video and documented story to turn into a case study to use as a foundation for their long-term lead generation plans.

By |2024-05-16T19:08:57+00:00May 29, 2020|RedTalks-Blog|0 Comments
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