The Experts You Need
For the Growth You Want

Callie Sierra

Strategic Account Director

With 20+ years of driving brand strategy and growth for B2B companies, I bring a rare mix of strategic vision with hands-on execution. I don’t just build marketing strategies - I build engines that fuel measurable growth. From brand positioning and messaging to go-to-market planning, demand generation, content marketing and analytics, I connect the dots across the entire marketing function. Equal parts data-driven and creative, I thrive on bridging insight with imagination to deliver bold, high-impact work that makes brands stand out in the market.

Super Powers

Dot Connector and Growth Creator

Industry Experience

Technology, SaaS, FinTech, LegalTech, Professional Services, Legal, B2B Retail, Media and Commerce, Public Sector

Street Cred

20+ years of experience in B2B marketing

9+ years of agency experience working with start-ups and enterprises

7+ years of entrepreneurship

MBA from international business school + journalism degree from the world’s first J-school

Personal

I love traveling, getting lost in a good book, and exploring the outdoors on long hikes with my dog.

Take the Next Step

At the end of the day, we're people just like you. So, whether you want to work for us or hire us, let's start here.

Work for Us

Want to join our team of badasses? If you’ve got the business acumen and skills in design, development, content, or account leadership, you might just have what it takes. Find the role that excites you most and show us what you can do.

Hire Red Caffeine

When you’re ready to jumpstart your company’s growth,
schedule a free consultation.